Kia ora, welcome to my Website



Currently working for PLATFORM. I work with clients in both CULTURAL & COMMERCIAL practice ranging from APPAREL, ART DIRECTION,  PUBLICATIONS, BRANDING & other BITS & BOBS. It’s all just AN ATTEMPT AT LIVING.


Feel free to hit my line...
kiaora@aitkenhawkins.co.nz
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You can also read some of my writing here.

Mark

Wellington City League



Challenge:

As part of a council initiated sports tournament, Wellington City would commence a city wide 5-a-side football tournament.


Solution:

The Goal was to reflect the style of play 5-a-side brings in contrast to traditional full field football. The heart of the game is paced urgently. The tournment was to be held in the heart of the city amongst a chaos of business workers, students & the hustle & bustle of everyday life.


The brand strategy & identity was to reflect this through vibrant colours & simple clear design.




Mark